Employees today participate in at least one conference call every week. In India, the emphasis on business communication is marked by rising demand for audio as well as web-based conferencing. While companies have begun to use innovative products for daily office work, everyday audio conferencing practices haven’t evolved in step. A majority of users still leverage traditional forms of concalls — calling bridge numbers, setting up hardware, and adhering to compliance requirements, which lead to a poor call experience. Moreover, inefficient meetings ultimately cost businesses money.
Companies are realizing the potential of web and video conferencing solutions, but complex products, coupled with unreliable audio and video quality, render such setups counterproductive.
Below, we take a detailed look at the ways businesses audio conference in India:
Dial-in still dominates audio conferencing:
61% of business people still dial-in with long-winded bridge numbers and 6-digit PINs or passcodes to join conference calls. Most respondents in a survey said that dial-in is the safer bet since most people are familiar with the method, even if it provides a poor user experience.
Fixed line phones are more prevalent than mobiles:
If you think in the age of smartphones and mobile devices, landlines have become obsolete, then you’ve got another think coming. Over 70% of conference calls are taken from fixed-line phones, either desk phones or conference phones in meeting rooms. The astonishing fact is that only 22% of participants regularly take conference calls from their smartphones, and only a measly 7% participants join conference calls via voice-over-IP (VoIP). This reliance on fixed-line phones over mobile and VoIP only serves to reiterate the criticality of high-quality audio on enterprise conference calls.
Web conferencing is underutilized:
Only 29% of users leverage web conferencing components. That means conferences are either audio-only or involve participants sharing relevant materials only via email. Product complexity is a huge deterrent to web conferences since participants need to be equipped with the proper technical know-how. Typically, businesses limit the use of web-based services only during webinars or while running remote service desks.
Conference invites are manually executed:
Call invites and reminders are generally sent to email addresses or communicated verbally. This is a common practice for dial-in conferencing where bridge numbers and PINs or passcodes need to be circulated among all participants before the call. The method is often considered insecure since gatecrashers can easily hack into emails and eavesdrop on one of your meetings.
How to get the most out of your audio conferences?
Start by choosing the perfect solution for your communication needs – in this case, grptalk.
grptalk is an audio conferencing app, that lets you make dial-in/dial-out calls with a group of people from anywhere, and at any time. It enables ‘instant conferencing’ directly from your fixed lines or mobile devices, much like making a regular phone call.
On dial-in calls, the grptalk server sends an SMS Invite to all group members as soon as the host schedules a conference call. The app also sends all conference participants an SMS reminder 30 minutes before the call begins.
On the other hand, grptalk dial-out calls can be initiated via three simple steps — create a group, schedule a call, and connect immediately. It involves no paperwork, hardware requirements, or compliance issues. Since grptalk uses mobile and landline networks to host conference calls, it ensures pristine audio quality throughout the entire call. Easy call recording options, complete member visibility, and useful call analytics are some of the additional benefits. What’s more, the pricing plans are flexible and can be customized to suit both small and enterprise requirements.
To learn how to conference call efficiently, get in touch with us today.